Phil Woodford

Copywriting

I’ve worked professionally as a copywriter since the early 1990s and have taught writing skills in both commercial and academic settings. Compelling copy really will make a difference to your business or organisation and it’s worth investing some time and money to create a product that stands out. There’s no such thing as a typical project for me. I’ve written direct mail letters to sell everything from coffee to collectables, but I’m just as happy creating a one-off ad, a website for a small business or a 20,000-word brochure on behalf of a university.

During my career, I’ve created scripts for radio commercials and produced press releases, e-cards and advertorial copy. I’ve also worked in collaboration with art directors to generate concepts for advertising campaigns and live events. Click on the links to the right and you’ll see some examples of my work. If you need a highly experienced and professional copywriter, I’m only an e-mail away. Just contact me at copywriting@philwoodford.com

Read my blog on advertising creativity at www.108thstreet.co.uk
Examples of agency and freelance work:
Diane Morris homepage
A succinct and effective website commissioned by a successful businesswoman. www.dianemorris.com
Client: Diane Morris
Agency: n/a
Writer: Phil Woodford
Art Director: Russ Hodgson

London Fire Brigade
Recruiting female firefighters is a difficult job. This award-winning ad showed women that there was no limit to their career progression within the London brigade.

Client: London Fire & Civil Defence Authority
Agency: Austin Knight
Writer: Phil Woodford
Art Director: Russ Hodgson
>For a wider selection of my work please visit my online gallery